An advertising campaign for the Studer Family Children’s Hospital at Ascension Sacred Heart was highlighted to both MSN News and the Pensacola News Journal. The campaign features professional golfer Bubba Watson and focuses on the highly specialized pediatric care provided at the hospital.
The article highlights Bubba’s connection to Ascension Sacred Heart and his charitable efforts throughout the community Pensacola, Florida, community.
In the commercial spots Bubba can be seen soothing a baby in the hospital's neonatal intensive care unit, cheering on a surgeon, conferring with a radiologist, coaching young golfers in the outdoor Mother Seton Children's Garden and joking with kids in the Children's Hospital's dog park. As a father of two, Bubba even positions his wife's and children's initials – as well as the numbers 12 and 14, representing his Masters Tournament wins in 2012 and 2014 – while building blocks with patients in the Children's Hospital playroom. View the TV spot here.
“Children are among the most vulnerable populations in society and providing world-class care in a time of need is at the heart of our Mission," said Nick Ragone, Executive Vice President and Chief Marketing Officer, Ascension. "We're blessed to have such an extraordinary care team at Studer Family Children's Hospital and across Ascension Sacred Heart.”